The export marketing imperative

Saved in:
Bibliographic Details
Main Author: Czinkota, Michael R
Corporate Author: American Marketing Association
Other Authors: Ortiz-Buonafina, Marta, Ronkainen, Ilkka A
Format: Book
Published: Australia Mason, OH Thomson 2004
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Item Description:"American Marketing Association."
Author's name given as Ortiz-Buonofina on spine and Maria Ortiz-Buonofina on p. [246]
Physical Description:xiii, 252 p. ill., map 24 cm
Bibliography:Includes bibliographical references and index
ISBN:0324222580