Personal influence the part played by people in the flow of mass communications

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Bibliographic Details
Main Author: Katz, Elihu 1926-
Other Authors: Lazarsfeld, Paul Felix
Format: Unknown
Published: New Brunswick, N.J. Transaction Publishers 2006
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 1412805074 (pbk. : alk. paper) 
040 # # |a ITMB 
090 0 0 |a HM1236  |b .K38 2006 
100 1 # |a Katz, Elihu  |d 1926- 
245 1 1 |a Personal influence  |b the part played by people in the flow of mass communications  |c Elihu Katz & Paul F. Lazarsfeld; with a new introduction by Elihu Katz and a foreword by Elmo Roper 
250 # # |a 2nd ed 
260 # # |a New Brunswick, N.J.  |b Transaction Publishers  |c 2006 
300 # # |a xxxiv, 400 p.  |b ill.  |c 23 cm 
500 # # |a T.p. verso: "Originally published in 1955 by The Free Press." 
504 # # |a Includes bibliographical references (p. 301-393) and indexes 
650 # 0 |a Public opinion 
650 # 0 |a Mass media 
650 # 0 |a Communication 
700 1 # |a Lazarsfeld, Paul Felix 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=343885 
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