Electronic marketing integrating electronic resources into the marketing process
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| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Mason, Ohio
Thomson/South-Western
2004
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Electronic marketing integrating electronic resources into the marketing process
Market Research in the Internet Age Leveraging the Internet for Market Measurement and Consumer Insight
Internet marketing INTEGRATING ONLINE AND OFFLINE STRATEGIES
