Essentials of marketing

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Bibliographic Details
Other Authors: Summers, Jane 1962-
Format: Unknown
Published: South Melbourne Thomson 2005
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 0170122670 
040 # # |a ANL  |d ITMB 
090 0 0 |a HF5415  |b .E87 2005 
245 0 0 |a Essentials of marketing  |c Jane Summers ... [et al.] 
250 # # |a 2nd ed 
260 # # |a South Melbourne  |b Thomson  |c 2005 
300 # # |a xviii, 541 p.  |b col. ill.  |c 28 cm 
504 # # |a Includes bibliographical references and indexes 
650 # 0 |a Marketing  |v Textbooks 
700 1 # |a Summers, Jane  |d 1962- 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=343500 
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