Marketing and multicultural diversity

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Bibliographic Details
Other Authors: Rao, C. P
Format: Book
Published: Aldershot, England Burlington, VT Ashgate 2006
Series:New perspectives in marketing
Subjects:
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xii, 275 p. ill. 24 cm
Bibliography:Includes bibliographical references (p. [265]-268) and index
ISBN:0754643263 (alk. paper)