CRM unplugged releasing CRM's strategic value

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Bibliographic Details
Main Author: Bligh, Philip
Other Authors: Turk, Douglas
Format: Book
Published: Hoboken, N.J. Wiley c2004
Subjects:
Online Access:Click Here to View Status and Holdings.
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001 wils-343014
020 # # |a 0471483044 (cloth:alk:paper) 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415.5  |b .B56 2004 
100 1 # |a Bligh, Philip 
245 1 1 |a CRM unplugged  |b releasing CRM's strategic value  |c Philip Bligh, Douglas Turk 
260 # # |a Hoboken, N.J.  |b Wiley  |c c2004 
300 # # |a xviii, 205 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographic references and index 
650 # 0 |a Customer relations  |x Management  |x Data processing 
650 # 0 |a Customer relations  |x Management 
700 1 # |a Turk, Douglas 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=343014 
964 # # |c BOK  |d 01 
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