The complete idiot's guide to winning customer loyalty

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Bibliographic Details
Main Author:	Raphel, Murray 1928-
Other Authors:	Raphel, Neil, Raye, Janis
Format:	Book
Published:	Indianapolis, Ind. Alpha Books c2005
Subjects:	Customer relations > Management Marketing > Management Consumer satisfaction Customer loyalty
Online Access:	Click Here to View Status and Holdings.
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001	wils-342925
020	#	#	\|a 1592573835
040	#	#	\|a DLC \|d ITMB
090	0	0	\|a HF5415.525 \|b .R36 2005
100	1	#	\|a Raphel, Murray \|d 1928-
245	1	1	\|a The complete idiot's guide to winning customer loyalty \|c by Murray Raphel, Neil Raphel, and Janis S. Raye
246	1	#	\|a Idiot's guide to winning customer loyalty
246	#	#	\|a Guide to winning customer loyalty
260	#	#	\|a Indianapolis, Ind. \|b Alpha Books \|c c2005
300	#	#	\|a xxiii, 324 p. \|b ill. \|c 24 cm
504	#	#	\|a Includes bibliographical references (p. [299]-300) and index
650	#	0	\|a Customer relations \|x Management
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Consumer satisfaction
650	#	0	\|a Customer loyalty
700	1	#	\|a Raphel, Neil
700	#	#	\|a Raye, Janis
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=342925
964	#	#	\|c BOK \|d 01