Fundamentals of strategic management

Fundamentals of Strategic Management emphasizes strategy in action, exposing students to real-world examples, practical applications, and strategic theory. Designed specifically for business majors enrolled in the undergraduate capstone course, this brief text takes a clear, concise approach to stra...

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Bibliographic Details
Main Author: Parthasarthy, Raghavan (Author)
Format: Book
Language:English
Published: Boston, Massachusetts Houghton Mifflin Co. 2006
Edition:First Edition
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