Managing product and service development text and cases

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Bibliographic Details
Main Author: Thomke, Stefan H.
Format: Unknown
Published: Boston, Mass. McGraw-Hill 2007
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Online Access:Click Here to View Status and Holdings.
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020 # # |a 9780073023014 
020 # # |a 0073023019 
040 # # |a DLC  |d ITMB 
090 0 0 |a HF5415.153  |b .T485 2007 
100 1 # |a Thomke, Stefan H. 
245 1 0 |a Managing product and service development  |b text and cases  |c Stefan Thomke 
260 # # |a Boston, Mass.  |b McGraw-Hill  |c 2007 
300 # # |a vii, 592 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references and index 
650 # 0 |a New products  |v Case studies  |x Management 
650 # 0 |a Product management  |v Case studies  |x Management 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=342067 
964 # # |c BOK  |d 01 
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