Kellogg on Strategy Concepts, Tools, and Frameworks for Practitioners

Kellogg on Strategy Concepts, Tools, and Frameworks for Practitioners

Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed...

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Bibliographic Details
Main Authors: Dranove, David (Author), Marciano, Sonia (Author)
Format: Book
Language:English
Published: Hoboken, New Jersey John Wiley & Sons, Inc. 2005
©2005
Subjects:
Industrial management
Strategic planning > Case studies
Strategic planning
Online Access:Click Here to View Status and Holdings.
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