Strategic management and online selling creating competitive advantage with intangible Web goods

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Bibliographic Details
Main Author:	Royer, Susanne 1969-
Format:	Book
Published:	London Routledge 2005
Series:	Routledge advances in management and business studies 29
Subjects:	Electronic commerce Strategic planning Internet marketing
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5548.32 \|b .R694 2005
100	1	#	\|a Royer, Susanne \|d 1969-
245	1	1	\|a Strategic management and online selling \|b creating competitive advantage with intangible Web goods \|c Susanne Royer
260	#	#	\|a London \|b Routledge \|c 2005
300	#	#	\|a xv, 240 p. \|b ill. \|c 25 cm
490	1	#	\|a Routledge advances in management and business studies \|v 29
504	#	#	\|a Includes bibliographical references (p. [216]-236) and index
650	#	0	\|a Electronic commerce
650	#	0	\|a Strategic planning
650	#	0	\|a Internet marketing
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=341311
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