Understanding and managing customers

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Bibliographic Details
Other Authors: Doole, Isobel, Lancaster, Peter 1952-, Lowe, Robin 1945-
Format: Book
Published: Upper Saddle River, NJ Financial Times Prentice Hall 2004
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Description
Physical Description:xxi, 340 p. ill. 25 cm
Bibliography:Includes bibliographical references and index
ISBN:0273685627 (alk. paper)
9780273685623