The new global brands managing non-government organizations in the 21st century
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Format: | Book |
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Mason, Ohio
Thomson/South-Western
2006
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Online Access: | Click Here to View Status and Holdings. |
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001 | wils-340319 | ||
020 | # | # | |a 032432023X |
090 | 0 | 0 | |a JZ4841 |b .Q45 2006 |
100 | 1 | # | |a Quelch, John A |
245 | 1 | 4 | |a The new global brands |b managing non-government organizations in the 21st century |c John A. Quelch, Nathalie Laidler-Kylander |
260 | # | # | |a Mason, Ohio |b Thomson/South-Western |c 2006 |
300 | # | # | |a vi, 324 p. |b ill., map |c 24 cm |
504 | # | # | |a Includes bibliographical references |
650 | # | 0 | |a Business names |
650 | # | 0 | |a Non-governmental organizations |v Case studies |x Management |
650 | # | 0 | |a Non-governmental organizations |v Case studies |x Management |
700 | 1 | # | |a Laidler-Kylander, Nathalie |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=340319 |
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