The new global brands managing non-government organizations in the 21st century

The new global brands managing non-government organizations in the 21st century

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Bibliographic Details
Main Author: Quelch, John A
Other Authors: Laidler-Kylander, Nathalie
Format: Book
Published: Mason, Ohio Thomson/South-Western 2006
Subjects:
Business names
Non-governmental organizations > Case studies > Management
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:vi, 324 p. ill., map 24 cm
Bibliography:Includes bibliographical references
ISBN:032432023X

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