Integrated marketing communications
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Victoria
Thomson
2005
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| Edition: | First pacific rim ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xx, 471 p. ill. (some col.) 28 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0170120082 |
Marketing