Production for graphic designers

Computer technology has completely revolutionized the work of graphic designers, printers, and print production professionals. To keep pace with these far-reaching changes, "Production for Graphic Designers" is set firmly in the digital age. This revised fourth edition embraces all the new...

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Bibliographic Details
Main Author: Pipes, Alan (Author)
Format: Book
Language:English
Published: London Laurence King Publishing 2005
Edition:4th ed
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Summary:Computer technology has completely revolutionized the work of graphic designers, printers, and print production professionals. To keep pace with these far-reaching changes, "Production for Graphic Designers" is set firmly in the digital age. This revised fourth edition embraces all the new and emerging technologies in graphics and print production, comprehensibly explaining the prepress and printing processes from traditional letterpress to the latest on-press CtP (computer-to-plate) digital offset and on-demand colour printing. It also covers new workflows and spells out the many acronyms encountered by today's designers. As well as covering print, it provides an authoritative guide to working in digital media, particularly the Internet. There are also addtional feature spreads on key graphic designers such as Bruce Mau, Paul Rand, Chris Ware and Pentagram.
Physical Description:272 pages illustrations (chiefly colour) 28 cm
Bibliography:Includes bibliographical references (p. 262-263) and index
ISBN:9781856694582
1856694585