Strategic planning for public relations

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Bibliographic Details
Main Author: Smith, Ronald D. 1948-
Format: Unknown
Published: Mahwah, N.J. Lawrence Erlbaum Associates 2005
Edition:2nd ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 0805852395 (pbk. : alk. paper) 
090 0 0 |a HM1221  |b .S77 2005 
100 1 # |a Smith, Ronald D.  |c 1948- 
245 1 0 |a Strategic planning for public relations  |c Ronald D. Smith 
250 # # |a 2nd ed 
260 # # |a Mahwah, N.J.  |b Lawrence Erlbaum Associates  |c 2005 
300 # # |a xvii, 382 p.  |b ill.  |c 24 cm 
504 # # |a Includes bibliographical references (p. 352-360) and index 
650 # 0 |a Strategic planning 
650 # 0 |a Public relations 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=338847 
964 # # |c BOK  |d 01 
040 # # |a Shah Alam 
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