Strategic planning for public relations
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| Main Author: | |
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| Format: | Book |
| Published: |
Mahwah, N.J.
Lawrence Erlbaum Associates
2005
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xvii, 382 p. ill. 24 cm |
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| Bibliography: | Includes bibliographical references (p. 352-360) and index |
| ISBN: | 0805852395 (pbk. : alk. paper) |
Strategic Planning for Public Relations