This is PR the realities of public relations

This authoritative text was written to provide information and guidance that will be useful to the experienced practitioner as well as to the beginning student. Students are introduced to the world of public relations through a strong emphasis on public relations fundamentals, such as history and re...

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Bibliographic Details
Main Author: Newsom, Doug (Author)
Other Authors: Turk, Judy VanSlyke, Kruckeberg, Dean
Format: Unknown
Language:English
Published: Belmont, CA Wadsworth/Thomson Learning 2004
Edition:Eight edition
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