Customer equity management
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Main Author: | |
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Other Authors: | , |
Format: | Unknown |
Published: |
New Jersey
Pearson Education
2005
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | xxii, 552 p. ill. 24 cm. 1 CD-ROM (4 3/4 in.) |
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Bibliography: | Includes bibliographical references and index |
ISBN: | 0131535609 |