Marketing research within a changing information environment

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Bibliographic Details
Main Author: Hair, Joseph F.
Other Authors: Bush, Robert P, Ortinau, David J
Format: Unknown
Published: Boston, Mass. McGraw-Hill 2006
Edition:3rd ed
Series:McGraw-Hill/Irwin series in marketing
Subjects:
Online Access:Click Here to View Status and Holdings.
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245 1 0 |a Marketing research  |b within a changing information environment  |c Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau 
250 # # |a 3rd ed 
260 # # |a Boston, Mass.  |b McGraw-Hill  |c 2006 
300 # # |a xxvii, 700 p.  |b col. ill.  |c 26 cm 
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504 # # |a Includes bibliographical references (p. 669-677) and indexes 
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700 1 # |a Bush, Robert P 
700 # # |a Ortinau, David J 
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