Applied public relations cases in stakeholder management

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Bibliographic Details
Main Author: Lamb, Larry F.
Other Authors: McKee, Kathy Brittain
Format: Book
Published: Mahwah, N.J. Lawrence Erlbaum Associates 2005
Series:LEA's communication series
Subjects:
Online Access:Click Here to View Status and Holdings.
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001 wils-337813
020 # # |a 0805846069 (cloth : alk. paper) 
020 # # |a 0805846077 (pbk. : alk. paper) 
040 # # |a N$T  |d ITMB 
090 0 0 |a HD59  |b .L36 2005 
100 1 # |a Lamb, Larry F. 
245 1 0 |a Applied public relations  |b cases in stakeholder management  |c Larry F. Lamb, Kathy Brittain McKee 
260 # # |a Mahwah, N.J.  |b Lawrence Erlbaum Associates  |c 2005 
300 # # |a xvi, 258 p.  |b ill.  |c 24 cm 
490 1 # |a LEA's communication series 
504 # # |a Includes bibliographical references and index 
650 # 0 |a Public relations  |v Case studies 
700 1 # |a McKee, Kathy Brittain 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=337813 
964 # # |c BOK  |d 01