Key account management a complete action kit of tools and techniques for achieving profitable key supplier status

Key account management a complete action kit of tools and techniques for achieving profitable key supplier status

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Bibliographic Details
Main Author: Cheverton, Peter
Format: Unknown
Published: London Sterling, VA Kogan Page 2004
Edition:3rd ed
Subjects:
Customer services
Selling > Key accounts
Marketing > Key accounts
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xii, 356 p. ill. 25 cm. 1 CD-ROM (4 3/4 in.)
Bibliography:Includes bibliographical references (p. 350-351) and index
ISBN:0749441690 (CD-ROM)

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