Blueprint for your library marketing plan a guide to help you survive and thrive
Reproducible forms and worksheets, quick start tips, strategies and models from other libraries, and resources for more information enhance this one-stop handbook. Librarians and directors in public, academic, and special libraries, marketing specialists, and students and instructors in library prog...
Saved in:
Main Author: | |
---|---|
Other Authors: | , |
Format: | Unknown |
Language: | English |
Published: |
Chicago
American Library Association
2006
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000n a2200000 a 4501 | ||
---|---|---|---|
001 | wils-337296 | ||
005 | 2019226101728 | ||
008 | t2006 -US #g| |#001 #deng#D | ||
020 | # | # | |a 0838909094 |
040 | # | # | |a UKM |d ITMB |e rda |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a Z716.3 |b .F57 2006 |
100 | 1 | # | |a Fisher, Patricia H |q Patricia Holts |
245 | 1 | 0 | |a Blueprint for your library marketing plan |b a guide to help you survive and thrive |c by Patricia H. Fisher and Marseille M. Pride ; with assistance from Ellen G. Miller |
264 | # | 1 | |a Chicago |b American Library Association |c 2006 |
300 | # | # | |a xi, 135 pages |c 28 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
520 | # | # | |a Reproducible forms and worksheets, quick start tips, strategies and models from other libraries, and resources for more information enhance this one-stop handbook. Librarians and directors in public, academic, and special libraries, marketing specialists, and students and instructors in library programs can learn to tailor marketing plans, prioritize services, and address community needs using this library-focused, hands-on guide. |
650 | # | 0 | |a Strategic planning |x Public relations |z United States |
650 | # | 0 | |a Library planning |z United States |
650 | # | 0 | |a Libraries |x Public relations |z United States |
650 | # | 0 | |a Libraries |x Marketing |z United States |
700 | 1 | # | |a Pride, Marseille M. |q Marseille Miles |
700 | # | # | |a Miller, Ellen G. |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=337296 |
964 | # | # | |c BOK |d 01 |
998 | # | # | |a 00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00520##a007.2||00520##b007.2||01700##a0011.2.2|| |