Marketing planning guide

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Bibliographic Details
Other Authors:	Stevens, Robert E. 1942-
Format:	Book
Published:	New York Best Business Books 2006
Edition:	3rd ed
Subjects:	Marketing > Management
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0789023377 (hard : alk. paper)
020	#	#	\|a 0789023385 (soft : alk. paper)
090	0	0	\|a HF5415.13 \|b .S874 2006
245	0	0	\|a Marketing planning guide \|c Robert E. Stevens ... [et al]
250	#	#	\|a 3rd ed
260	#	#	\|a New York \|b Best Business Books \|c 2006
300	#	#	\|a xiii, 362 p. \|b ill. \|c 22 cm
504	#	#	\|a Includes bibliographical references (p. 337-343) and index
650	#	0	\|a Marketing \|x Management
700	1	#	\|a Stevens, Robert E. \|c 1942-
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=336523
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