Branding from brief to finished solution

Branding: From Brief to Finished Solution explores the creative and technical process behind a range of international branding projects. Covering brand identity, development, extension and on-screen treatment, these highly original and innovative solutions have been drawn from around the globe to gi...

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Bibliographic Details
Corporate Author: Mono (Firm)
Format: Book
Language:English
Published: Singapore Page One Publishing 2005
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Online Access:Click Here to View Status and Holdings.
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Summary:Branding: From Brief to Finished Solution explores the creative and technical process behind a range of international branding projects. Covering brand identity, development, extension and on-screen treatment, these highly original and innovative solutions have been drawn from around the globe to give a picture of contemporary branding practices.
Physical Description:158 pages : colour illustrations 30 cm
ISBN:9812452362