Marketing planning & strategy cases
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| Main Author: | |
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| Format: | Book |
| Published: |
Ohio
Thomson Custom Publishing
2005
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| Edition: | 7th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | 374 p. ill. 24 cm |
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| ISBN: | 0759341893 |
Marketing planning & strategy