Global marketing
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J.
Pearson/Prentice Hall
2005
|
| Edition: | 4th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 001 | wils-334544 | ||
| 005 | 2019727155317 | ||
| 008 | t2005 SI a #001 eng D | ||
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| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a HF1416 |b .K443 2005 |
| 100 | 1 | # | |a Keegan, Warren J |e author |
| 245 | 1 | 0 | |a Global marketing |c Warren J. Keegan, Mark C. Green |
| 250 | # | # | |a 4th ed |
| 264 | # | 1 | |a Upper Saddle River, N.J. |b Pearson/Prentice Hall |c 2005 |
| 264 | # | 4 | |c ©2005 |
| 300 | # | # | |a xx, 636 pages |b color illustration., color maps |c 28 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references and indexes |
| 650 | # | 0 | |a Export marketing |
| 700 | 1 | # | |a Green, Mark C |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=334544 |
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GLOBAL MARKETING