Best face forward why companies must improve their service interfaces with customers
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Boston, Mass.
Harvard Business School Press
2005
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Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-333568 | ||
020 | # | # | |a 0875848672 |
090 | 0 | 0 | |a HF5415.5 |b .R393 2005 |
100 | 1 | # | |a Rayport, Jeffrey F |
245 | 1 | 0 | |a Best face forward |b why companies must improve their service interfaces with customers |c Jeffrey F. Rayport, Bernard J. Jaworski |
260 | # | # | |a Boston, Mass. |b Harvard Business School Press |c 2005 |
300 | # | # | |a xxi, 262 p. |b ill. |c 25 cm |
504 | # | # | |a Includes bibliographical references ([229]-247) and index |
505 | 1 | # | |a Interface as the next frontier of competitive advantage -- The interface imperative -- The front-office revolution -- What people do best -- What machines do best -- Putting the amalgam of people and machines to work -- Managing interface systems -- The interface audit |
650 | # | 0 | |a Competition |x Technological innovations |x Management |
650 | # | 0 | |a Customer services |x Management |
650 | # | 0 | |a Service industries |x Technological innovations |x Management |
700 | 1 | # | |a Jaworski, Bernard J |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=333568 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |
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