Best face forward why companies must improve their service interfaces with customers

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Bibliographic Details
Main Author: Rayport, Jeffrey F
Other Authors: Jaworski, Bernard J
Format: Unknown
Published: Boston, Mass. Harvard Business School Press 2005
Subjects:
Online Access:Click Here to View Status and Holdings.
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090 0 0 |a HF5415.5  |b .R393 2005 
100 1 # |a Rayport, Jeffrey F 
245 1 0 |a Best face forward  |b why companies must improve their service interfaces with customers  |c Jeffrey F. Rayport, Bernard J. Jaworski 
260 # # |a Boston, Mass.  |b Harvard Business School Press  |c 2005 
300 # # |a xxi, 262 p.  |b ill.  |c 25 cm 
504 # # |a Includes bibliographical references ([229]-247) and index 
505 1 # |a Interface as the next frontier of competitive advantage -- The interface imperative -- The front-office revolution -- What people do best -- What machines do best -- Putting the amalgam of people and machines to work -- Managing interface systems -- The interface audit 
650 # 0 |a Competition  |x Technological innovations  |x Management 
650 # 0 |a Customer services  |x Management 
650 # 0 |a Service industries  |x Technological innovations  |x Management 
700 1 # |a Jaworski, Bernard J 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=333568 
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