Best face forward why companies must improve their service interfaces with customers

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Bibliographic Details
Main Author: Rayport, Jeffrey F
Other Authors: Jaworski, Bernard J
Format: Unknown
Published: Boston, Mass. Harvard Business School Press 2005
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Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xxi, 262 p. ill. 25 cm
Bibliography:Includes bibliographical references ([229]-247) and index
ISBN:0875848672