Essentials of marketing
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Main Author: | |
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Other Authors: | |
Format: | Book |
Published: |
Harlow
Prentice Hall Financial Times, an imprint of Perason Education
2005
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Physical Description: | vii, [4], 511 p. ill. 27 cm |
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Bibliography: | Includes bibliographical references and index |
ISBN: | 0273687859 |