Essentials of marketing
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Harlow
Prentice Hall Financial Times, an imprint of Perason Education
2005
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | vii, [4], 511 p. ill. 27 cm |
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| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0273687859 |
ESSENTIALS OF MARKETING 
Principles of marketing