Public relations writing principles in practice
Public Relations Writing: Principles in Practice is a comprehensive core text that guides students from the most basic foundations of public relations writing-research, planning, ethics, organizational culture, law, and design-through the production of actual, effective public relations materials. T...
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Thousand Oaks, Calif.
Sage Publications
2005
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| Edition: | 2nd ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| 100 | 1 | # | |a Treadwell, Donald |e author |
| 245 | 1 | 0 | |a Public relations writing |b principles in practice |c Donald Treadwell, Jill B. Treadwell |
| 250 | # | # | |a 2nd ed |
| 264 | # | 1 | |a Thousand Oaks, Calif. |b Sage Publications |c 2005 |
| 300 | # | # | |a xxvi, 517 pages |b illustrations |c 26 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references and index |
| 520 | # | # | |a Public Relations Writing: Principles in Practice is a comprehensive core text that guides students from the most basic foundations of public relations writing-research, planning, ethics, organizational culture, law, and design-through the production of actual, effective public relations materials. The Second Edition focuses on identifying and writing public relations messages and examines how public relations messages differ from other messages. |
| 650 | # | 0 | |a Business writing |
| 650 | # | 0 | |a Public relations |
| 650 | # | 0 | |a Public relations |x Authorship |
| 700 | 1 | # | |a Treadwell, Jill B. |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=333315 |
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Public relations writing principles in practice