Marketing

Marketing

Show other versions (14)
Saved in:
Bibliographic Details
Main Author: Lamb, Charles W
Other Authors: Hair, Joseph F., McDaniel, Carl D.
Format: Unknown
Language:English
Published: Mason, Ohio Thomson/South-Western 2006
Edition:8th ed
Subjects:
Marketing > Management
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000n a2200000 a 4501
001 wils-331148
005 2018910103819
008 t2006 -US ag| |#001 #deng#D
020 # # |a 032422155X 
040 # # |a DLC  |d ITMB  |e rda 
041 0 # |a eng 
090 0 0 |a HF5415  |b .L2624 2006 
100 1 # |a Lamb, Charles W 
245 1 0 |a Marketing  |c Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel 
250 # # |a 8th ed 
264 # 1 |a Mason, Ohio  |b Thomson/South-Western  |c 2006 
300 # # |a xxxii, 736 pages  |b illustration  |c 28 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references (p. 702-717) and index 
526 0 # |a SRB455  |b SR241  |5 SR 
526 0 # |a Sport Marketing Management  |b Bachelor of Sport Management(hons)  |5 Faculty of Sports Science and Recreation 
650 # 0 |a Marketing  |x Management 
650 # 0 |a Marketing  |x Management 
700 1 # |a Hair, Joseph F. 
700 # # |a McDaniel, Carl D. 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=331148 
964 # # |c BOK  |d 01 
998 # # |a 00250##a002.5.2||00250##b002.5.3||00255##a007.25.3||00260##a002.8.2||00260##b002.8.4||00260##c002.7.6||00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1||00500##a002.17.2||00502##a007.9.2||00520##a007.2||00520##b007.2||00538##a003.16.9||00546##a006.11||01700##a0011.2.2||00730##a006.2.2||00730##d006.4||00730##f006.10||00730##n006.2.2||00730##p006.2.2|| 

Similar Items