Sports sponsorship and marketing communications a European perspective

Saved in:

Bibliographic Details
Main Author:	Lagae, Wim (Author)
Format:	Book
Language:	English
Published:	Harlow, England Financial Times Prentice Hall 2005
Subjects:	Communication in marketing > Economic aspects Sports > Economic aspects Sports > Marketing Sports sponsorship
Online Access:	Click Here to View Status and Holdings.
Tags:	Add Tag No Tags, Be the first to tag this record!

MARC


LEADER	00000n a2200000 a 4501
001	wils-329595
005	2018627115637
008	t2005 XXK ag\| \|#001 ##eng#D
020	#	#	\|a 0273687069
020	#	#	\|a 9780273687061
040	#	#	\|a DLC \|d ITMB \|e rda
041	0	#	\|a eng
090	0	0	\|a GV716 \|b .L34 2005
100	1	#	\|a Lagae, Wim \|e author
240	0	0	\|a Marketingcommunicatie in de sport \|l English
245	1	0	\|a Sports sponsorship and marketing communications \|b a European perspective \|c Wim Lagae
264	#	1	\|a Harlow, England \|b Financial Times Prentice Hall \|c 2005
300	#	#	\|a xvi, 248 pages \|b illustrations \|c 23 cm
336	#	#	\|a text \|2 rdacontent
337	#	#	\|a unmediated \|2 rdamedia
338	#	#	\|a volume \|2 rdacarrier
504	#	#	\|a Includes bibliographical references and index
526	0	#	\|a SRB501 \|b SR241 \|5 SR
526	0	#	\|a Sport Sponsorship \|b Bachelor Of Sports Management (Hons) \|5 Faculty of Sports Science and Recreation
650	#	0	\|a Communication in marketing \|x Economic aspects
650	#	0	\|a Sports \|x Economic aspects
650	#	0	\|a Sports \|x Marketing
650	#	0	\|a Sports sponsorship
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=329595
964	#	#	\|c BOK \|d 01
998	#	#	\|a 00264#1a002.8.2\|\|00264#1b002.8.4\|\|00300##a003.4.1\|\|00300##b003.6.1\|\|00300##c003.5.1\|\|