Corporate communications a 21st century primer

This lucid book is a compelling introduction to corporate communications and its practical application in the modern organization. Joseph Fernandez makes a case for corporate communications as the cornerstone of any corporate growth strategy. He does this by highlighting communication approaches dra...

Full description

Saved in:
Bibliographic Details
Main Author: Fernandez, Joseph 1968- (Author)
Format: Unknown
Language:English
Published: New Delhi Response Books 2004
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!