Intertextuality and the med from genre to everyday li
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Mancheste New Yo
Manchester University Pre Distributed exclusively in the USA by St. Martin's Pre
2000
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Table of Contents:
- The media and their audience: intertextuality as paradigm
- Ulrike H. Meinhof and Jonathan Smith
- "Strong words softly spoken": advertising and the intertextual construction of "Irishness"
- Helen Kelly-Holmes
- Spitting image: TV genre and intertextuality
- Ulrike H. Meinhof and Jonathan Smith
- Viewers' worlds: image, music, text and the Rock 'n' roll years
- Ulrike H. Meinhof and Theo Van Leeuwen
- Intertextuality and the discursive construction of knowledge: the case of economic understanding
- Kay Richardson
- Intertextuality and situative contexts in game shows: the case of Wheel of fortune
- Lothar Mikos and Hans J. Wulff
- Creator spiritus: virtual texts in everyday life
- Ben Bachmair
- Text as the punctuation of semiosis: pulling at some of the threads
- Gunther Kress