The behavioral advantage what the smartest, most successful companies do differently to win in the B2B arena

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Bibliographic Details
Main Author:	Bacon, Terry R
Other Authors:	Pugh, David G. 1944- (David George)
Format:	Book
Published:	New York AMACOM 2004
Subjects:	Organizational behavior Selling > Psychological aspects Industrial management Organizational effectiveness Customer relations Strategic planning
Online Access:	Click Here to View Status and Holdings.
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LEADER	00000n a2200000 a 4501
001	wils-326588
020	#	#	\|a 0814472257 (hardcover)
090	0	0	\|a HD58.7 \|b .B34228 2004
100	1	#	\|a Bacon, Terry R
245	1	1	\|a The behavioral advantage \|b what the smartest, most successful companies do differently to win in the B2B arena \|c Terry R. Bacon and David G. Pugh
260	#	#	\|a New York \|b AMACOM \|c 2004
300	#	#	\|a xi, 308 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references and index
505	1	#	\|a The death of selling -- The changing world of buying and selling -- The chemistry of preference -- Checkmate! : how business development is like chess -- Opening game : conditioning the market -- Middle game : conditioning the customer -- Middle game
650	#	0	\|a Organizational behavior
650	#	0	\|a Selling \|x Psychological aspects
650	#	0	\|a Industrial management
650	#	0	\|a Organizational effectiveness
650	#	0	\|a Customer relations
650	#	0	\|a Strategic planning
700	1	#	\|a Pugh, David G. \|c 1944- \|q (David George)
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=326588
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam