Marketing research management and methods

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Bibliographic Details
Main Author:	Wentz, Walter B
Format:	Unknown
Published:	New York Harper & Row 1972
Subjects:	Marketing research Marketing research > Statistical methods
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0060470070
090	0	0	\|a HF5415.2 \|b .W45 1972
100	1	#	\|a Wentz, Walter B
245	1	1	\|a Marketing research \|b management and methods \|c [by] Walter B. Wentz
260	#	#	\|a New York \|b Harper & Row \|c 1972
300	#	#	\|a xii, 590 p. \|b illus. \|c 24 cm
504	#	#	\|a Includes bibliographies.
650	#	0	\|a Marketing research
650	#	0	\|a Marketing research \|x Statistical methods
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32609
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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