Readings in consumer behavior individuals, groups, and organizations
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Main Author: | |
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Other Authors: | |
Format: | Unknown |
Published: |
New York
Wiley
1984
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Edition: | 2nd ed |
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 0471093076 |
043 | # | # | |a n-us--- |
090 | 0 | 0 | |a HC79.C6 |b W34 1984 |
100 | 1 | # | |a Wallendorf, Melanie |
245 | 1 | 1 | |a Readings in consumer behavior |b individuals, groups, and organizations |c Melanie Wallendorf, Gerald Zaltman |
250 | # | # | |a 2nd ed |
260 | # | # | |a New York |b Wiley |c 1984 |
300 | # | # | |a vii, 456 p. |b ill. |c 24 cm |
504 | # | # | |a Includes bibliographies and index. |
650 | # | 0 | |a Consumer behavior |z United States |
650 | # | 0 | |a Consumers |z United States |
700 | 1 | # | |a Zaltman, Gerald |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32584 |
964 | # | # | |c BOK |d 01 |
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