Consumer choice in the Third World a study of the welfare effects of advertising and new products in a developing country

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Bibliographic Details
Main Author:	James, Jeffrey
Format:	Book
Published:	London Macmillan 1983
Subjects:	Advertising > Developing countries Consumers' preferences > Developing countries New products
Online Access:	Click Here to View Status and Holdings.
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090	0	0	\|a HF5827 \|b .J35 1983
100	1	#	\|a James, Jeffrey
245	1	1	\|a Consumer choice in the Third World \|b a study of the welfare effects of advertising and new products in a developing country \|c Jeffrey James
260	#	#	\|a London \|b Macmillan \|c 1983
300	#	#	\|a x, 178 p. \|b ill. \|c 23 cm
504	#	#	\|a Includes bibliographical references and index.
650	#	0	\|a Advertising \|z Developing countries
650	#	0	\|a Consumers' preferences \|z Developing countries
650	#	0	\|a New products
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32578
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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