Consumer market research handbook.

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Bibliographic Details
Other Authors:	Worcester, Robert M. (ed)
Format:	Book
Published:	London McGraw-Hill 1972
Subjects:	Marketing research > Addresses, essays, lectures
Online Access:	Click Here to View Status and Holdings.
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MARC


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090	0	0	\|a HF5415.2 \|b .C62 1972
245	1	1	\|a Consumer market research handbook. \|c Editor in chief: Robert M. Worcester
260	#	#	\|a London \|b McGraw-Hill \|c 1972
300	#	#	\|a viii, 686 p. \|b illus. \|c 24 cm
504	#	#	\|a Includes bibliographical references.
650	#	0	\|a Marketing research \|x Addresses, essays, lectures
700	1	#	\|a Worcester, Robert M. \|e ed
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32568
964	#	#	\|c BOK \|d 01
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