Consumer behavior
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Main Author: | |
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Other Authors: | , |
Format: | Book |
Published: |
New York
Holt, Rinehart, and Winston
1968
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Series: | Holt, Rinehart, and Winston marketing series
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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LEADER | 00000n a2200000 a 4501 | ||
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001 | wils-32550 | ||
020 | # | # | |a T000009013 |
090 | 0 | 0 | |a HF5415.2 |b .E5 1968 |
100 | 1 | # | |a Engel, James F |
245 | 1 | 0 | |a Consumer behavior |c [by] James F. Engel, David T. Kollat [and] Roger D. Blackwell |
260 | # | # | |a New York |b Holt, Rinehart, and Winston |c 1968 |
300 | # | # | |a xiv, 652 p. |b illus. |c 24 cm |
490 | 1 | # | |a Holt, Rinehart, and Winston marketing series |
504 | # | # | |a Bibliographical footnotes |
650 | # | 0 | |a Marketing research |
650 | # | 0 | |a Consumer behavior |
700 | 1 | # | |a Kollat, David T. |e joint author |
700 | # | # | |a Blackwell, Roger D. |e joint author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32550 |
964 | # | # | |c BOK |d 01 |
040 | # | # | |a Shah Alam |