Cases in consumer behavior

Cases in consumer behavior

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Bibliographic Details
Main Author: DeBruicker, F. Stewart
Other Authors: Ward, Scott 1942- (joint author)
Format: Book
Published: Englewood Cliffs , N.J. Prentice-Hall 1980
Subjects:
Marketing research > Case studies
Consumer behavior > Case studies > Case Studies
Motivation research (Marketing) > Case studies > Case Studies
Online Access:Click Here to View Status and Holdings.
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