Scientific marketing research.

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Bibliographic Details
Main Author:	Albaum, Gerald S. (comp)
Other Authors:	Venkatesan, M. 1936- (joint comp)
Format:	Book
Published:	New York Free Press 1971
Subjects:	Marketing research > Addresses, essays, lectures
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a T000009012
090	0	0	\|a HF5415.2 \|b .A3 1971
100	1	#	\|a Albaum, Gerald S. \|e comp
245	1	1	\|a Scientific marketing research. \|c Edited by Gerald Albaum and M. Venkatesan
260	#	#	\|a New York \|b Free Press \|c 1971
300	#	#	\|a xiv, 415 p. \|b illus. \|c 24 cm
504	#	#	\|a Includes bibliographies.
650	#	0	\|a Marketing research \|x Addresses, essays, lectures
700	1	#	\|a Venkatesan, M. \|c 1936- \|e joint comp
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32542
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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