Exploring marketing research
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| Main Author: | |
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| Format: | Unknown |
| Published: |
Chicago
Dryden Press
1989
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| Edition: | 3rd ed. |
| Series: | Dryden Press series in marketing
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | xxi, 824 p. ill. 26 cm. |
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| Bibliography: | Includes bibliographies and indexes |
| ISBN: | 0030229634 (hbk.) |
Exploring marketing research 
EXPLORING MARKETING RESEARCH