MEETINGS, EXPOSITIONS, EVENTS, AND CONVENTIONS An Introduction to the Industry
The expansive growth of the meeting, exposition, event and convention (MEEC) industry within the hospitality industry, communities and college faculty, demands this current, comprehensive introduction to the various segments of the MEEC industry. This broad overview takes advantage of the expertise...
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Upper Saddle River, N.J.
Pearson/Prentice Hall
2005
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | The expansive growth of the meeting, exposition, event and convention (MEEC) industry within the hospitality industry, communities and college faculty, demands this current, comprehensive introduction to the various segments of the MEEC industry. This broad overview takes advantage of the expertise of many active industry experts. It is the most up-to-date text available and covers a wider range of MEEC topics than any other book on the market. The author examines all aspects of the history and impact of MEEC, career opportunities, planning and managing a convention, meeting, exposition or event, MEEC and hospitality, MEEC and the community, MEEC and academic programs. For practitioners, academics and the general public involved in meetings, expositions, events and conventions. |
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Item Description: | Includes index |
Physical Description: | xiii, 527 pages illustrations 25 cm |
ISBN: | 0131125877 9780131125872 |