Analysis and decision making cases for marketing management
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Main Author: | Mathews, H. Lee |
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Other Authors: | Dolich, Ira J. (joint author), Wilson, David T. (joint author) |
Format: | Book |
Published: |
[Englewood Cliffs, N.J.
Prentice-Hall
1971
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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