Marketing research

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Bibliographic Details
Main Author: Luck, David Johnston
Other Authors: Wales, Hugh G. (joint author), Taylor, Donald Arthur 1923- (joint author)
Format: Book
Published: Englewood Cliffs, N.J. Prentice-Hall [1970
Edition:3d ed
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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090 0 0 |a HF5415.2  |b .L8 1970 
100 1 # |a Luck, David Johnston 
245 1 1 |a Marketing research  |c [by] David J. Luck, Hugh G. Wales [and] Donald A. Taylor 
250 # # |a 3d ed 
260 # # |a Englewood Cliffs, N.J.  |b Prentice-Hall  |c [1970 
300 # # |a ix, 645 p.  |c 25 cm 
504 # # |a Bibliography: p. 618-632. 
650 # 0 |a Marketing research 
700 1 # |a Wales, Hugh G.  |e joint author 
700 # # |a Taylor, Donald Arthur  |c 1923-  |e joint author 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32515 
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