Marketing research
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| Main Author: | |
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| Other Authors: | , |
| Format: | Unknown |
| Published: |
Englewood Cliffs, N.J.
Prentice-Hall
1974
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| Edition: | 4th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Physical Description: | viii, 470 p. illus. 24 cm |
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| Bibliography: | Bibliography: p. 453-462. |
| ISBN: | 0135576377 |
Marketing research