Market research and analysis

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Bibliographic Details
Main Author:	Lehmann, Donald R
Format:	Book
Published:	Homewood, Ill. R.D. Irwin 1985
Edition:	2nd ed
Subjects:	Marketing research > Problems, exercises, etc.
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0256030847
090	0	0	\|a HF5415.2 \|b .L388 1985
100	1	#	\|a Lehmann, Donald R
245	1	0	\|a Market research and analysis \|c Donald R. Lehmann
250	#	#	\|a 2nd ed
260	#	#	\|a Homewood, Ill. \|b R.D. Irwin \|c 1985
300	#	#	\|a xvi, 812 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographies and index.
650	#	0	\|a Marketing research \|v Problems, exercises, etc.
650	#	0	\|a Marketing research \|v Problems, exercises, etc.
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=32512
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam
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